Let’s say you now have the cash to finally start to buy shares of your chosen company listed in the Philippine Stock Market, the next big question that you need to ask is; how do you earn money in the stock market?
Before I get into that, I have to caution everyone that picking stocks in the stock market requires careful study in the company you are investing on. Here, you have to look into company’s earning and its stability and to at least figure out the direction where this company is headed to. This careful study includes either “fundamental analysis” or “technical analysis” (which I am going to discuss further in upcoming post) OR a combination of both. You must believe in the integrity of the company you are investing. For instance, if you believe that BPI (Bank of the Philippine Islands) under the conglomerate of the Ayala’s will still be there and continually grow in the next 10 years or more, then this may be a good pick for your long term investment plans. Again, choosing must not be based on gut feeling but with diligence and careful research.
Earning money in the Philippine Stock Market comes in two ways: a. Price of share appreciation/Capital Appreciation or b. through dividends.
Price appreciation or Capital Appreciation simply means an increase of the value of the stock price from the amount you bought it. As the price of stock appreciates, your profit also increases. However, you will only enjoy this gain if you sell your stock and someone is willing to buy it. If you do not sell it, the profit you make is called “unrealized gain” but when you decide to sell it, you turn your gain into cash or also called “realized gain”.
For example, if you bought 1,000 shares of Emperador (the popular liquor brand) at P9.40 and after a few hours it appreciates to P10.00 and you decide to sell it, you then earn P0.60/share x 1,000 shares = P600. I don’t know with you but for me earning P600 for a single transaction isn’t bad at all.
Notice that in the example given above, you only earned a few centavos per share or 60 cents to be exact. If you are a kind of person who has a long-term investment horizon then we are looking into a probability of an exponential increase of your investment. ANC on the Money has wonderful example for this. According to them, if you invested P100,000 in DMCI (real estate company based in Manila) and kept your money there for 10 years, your total investment could have then become P28,000,000 by 2013. This even after we experience 2007 Asian financial crises, Oakwood mutiny, stories of graft and corruption in the Arroyo Administration and many more economic debilitating news.
Nevertheless, this is not always the case. If you invested in Agrinurture INC whose share is valued at P30.00 in 2004, you will be dismayed to find out that as of June 05, 2015 it is only worth P1.378 after the company has been linked to Binay’s alleged corruption cases. Hence, Stock Market is not for gamblers. It is for people who are diligent with their research.
Another way of earning in the Philippine Stock Market is through Dividends. If a company earns profit, you get a cut from their earnings too as an investor. Normally, this cash is a profit that will not be used by the company for expansion. Dividends may be given either in a form of CASH or in the form of STOCK. Either way, this is still a passive income for you. PLDT (TEL) is a consistent-paying-dividend company. In 2014, it gave away a total of P156.00 dividend per share.
The number of shares you hold per company defines the impact of your profit to your investment. Of course, even if the stock price appreciates to 100% and yet you only hold 10 shares, your profit will still be less.
These are the ways your earn money in the Philippine Stock Market. Like the basic rule in economics, always remember to BUY LOW and SELL HIGH.
Please join our facebook group Pagadian City Stocks Network